# Catsflare

> Catsflare is a performance marketing agency for SMEs that connects ad spend to actual revenue — including sales that close offline, on the phone or on WhatsApp. Markets: UAE, UK, US and India. Tagline: "Ads you can trace to revenue."

Most businesses can't tell which ad produced which sale. Until you can, you're optimising for clicks and form fills, not revenue. Catsflare fixes measurement first, then scales what works. Catsflare does not guarantee rankings, ROAS figures or lead volumes.

## The Closed Loop (method)

1. **Track** — Rebuild tracking from the ground up: GA4, Google Tag Manager, server-side tagging, Consent Mode v2. Remove legacy and duplicate tags.
2. **Attribute** — Capture click IDs and connect them to real outcomes — WhatsApp chats, calls, showroom visits, invoices — and send that revenue back to the ad platforms.
3. **Optimise** — Restructure campaigns, keywords, audiences and creative around what actually sells. Move bidding to revenue once the data is strong enough.
4. **Scale** — Increase spend only where the numbers support it, expand into new channels and markets, and report in plain language every month.

Full method: https://www.catsflare.com/approach

## Services: four pillars

- [Measure: Tracking & Attribution](https://www.catsflare.com/services/measure): We build tracking you can trust, then connect it to the sales that happen offline — on WhatsApp, on calls and in store.
- [Acquire: Paid Media](https://www.catsflare.com/services/acquire): Google, Meta, LinkedIn and Microsoft Ads, built on clean data and managed by people who read the numbers every week.
- [Be Found: SEO & AI Search Visibility](https://www.catsflare.com/services/be-found): SEO and generative engine optimisation (GEO) so your business shows up when customers search and when they ask ChatGPT, Gemini or Perplexity.
- [Convert: CRO & Creative](https://www.catsflare.com/services/convert): Landing pages, creative and funnel audits — because the cheapest lead is the one you already paid for.

## Engagement models

- **Audit & Setup** (One-time project): Fixed fee, quoted after a discovery call. For: Businesses that need trustworthy tracking and a clear plan before spending more. Typically 2–4 weeks.
- **Growth Retainer** (Monthly): Fixed monthly fee, scoped to your channels, markets and complexity. For: SMEs that want ongoing management with measurement built in. Initial 3 months, then month to month.
- **Scale Partnership** (Monthly + performance): Base fee plus a percentage of ad spend above an agreed threshold, or a bonus tied to an agreed revenue metric. For: Larger budgets and multi-market businesses ready to scale. Quarterly planning, flexible terms.

Every engagement is scoped individually; there is no public price list. Ad spend is paid directly to the platforms, accounts and data stay with the client, and there are no long lock-in contracts (initial 3 months, then month to month).
Pricing details: https://www.catsflare.com/pricing

## Markets

UAE, UK, US and India.

## Case studies

- [Atom — Paid search for a marketplace where every search is different.](https://www.catsflare.com/work#atom): Domain marketplace, US · Global. A cleaner account that keeps spend on high-intent searches, with conversion data the bidding could trust.
- [Signity Solutions — Reaching B2B buyers for a software development company.](https://www.catsflare.com/work#signity-solutions): Software & AI development, US · India. Fewer irrelevant enquiries, and a clear view of which campaigns and outreach sequences led to genuine sales conversations.
- [The Web Guys — White-label paid media for an agency's e-commerce clients.](https://www.catsflare.com/work#the-web-guys): E-commerce (agency partner), New Zealand. The agency could offer specialist e-commerce advertising to its clients, with campaigns built on clean purchase data and reporting in its own name.
- [UFV India — Admissions enquiries for a Canadian degree pathway in Chandigarh.](https://www.catsflare.com/work#ufv-india): Higher education, India. Spend focused on programme-specific enquiries during each intake window, with reporting that showed which programmes and channels drove interest.
- [RChilli — Paid search for a recruitment-tech API sold to HR platforms.](https://www.catsflare.com/work#rchilli): HR tech (B2B SaaS), US · Global. Spend focused on product and integration searches from potential customers, with conversions split so the team could see which campaigns led to demos and trials.
- [Demera — Filling tables and catering orders for an Ethiopian restaurant in Chicago.](https://www.catsflare.com/work#demera): Restaurant & catering, US. Each part of the business had its own budget and measurable goal, so spend could follow what was actually bringing customers in.
- [Furniture Business — Turning WhatsApp chats into conversions Google can learn from.](https://www.catsflare.com/work#furniture-business): Home & furniture, UAE. Return on ad spend has reached 6+, and Google is now learning from real sales instead of chat clicks. The engagement is expanding into Meta Ads.
- [A Dental Practice — Getting a multi-location practice cited by AI assistants.](https://www.catsflare.com/work#dental-practice): Healthcare, US. Reproducible monthly AI-visibility reporting for every location, a focused content plan, and a website the team can rely on.
- [Dubai Printing Press — When the problem isn't the ads.](https://www.catsflare.com/work#dubai-printing-press): Printing & signage, UAE. The biggest leak turned out to be sales follow-up, not media — so instead of recommending more budget, we gave the team the data to fix the funnel while spend focused on genuinely local customers.
- [Beauty Services Business — Clean data from day one.](https://www.catsflare.com/work#beauty-services): Beauty services, UAE. One clean source of truth for every lead from day one, so optimisation decisions are based on real data.

## Insights

- [How to track WhatsApp sales back to Google Ads](https://www.catsflare.com/insights/track-whatsapp-sales-google-ads): Capturing click IDs and closing the loop on chat-based sales. Markdown: https://www.catsflare.com/insights/track-whatsapp-sales-google-ads.md
- [GEO explained: getting your business into AI answers](https://www.catsflare.com/insights/geo-explained-ai-answers): What AI assistants look for, and what you can control. Markdown: https://www.catsflare.com/insights/geo-explained-ai-answers.md
- [Why your Google Ads conversions don't match your sales](https://www.catsflare.com/insights/google-ads-conversions-dont-match-sales): The five most common causes, and how to fix them. Markdown: https://www.catsflare.com/insights/google-ads-conversions-dont-match-sales.md
- [Consent Mode v2: what SMEs actually need to do](https://www.catsflare.com/insights/consent-mode-v2-smes): A practical checklist without the legal jargon. Markdown: https://www.catsflare.com/insights/consent-mode-v2-smes.md
- [When more ad spend won't fix your lead problem](https://www.catsflare.com/insights/more-ad-spend-wont-fix-leads): How to spot a follow-up leak before you raise budgets. Markdown: https://www.catsflare.com/insights/more-ad-spend-wont-fix-leads.md
- [Performance Max: when to use it and when to wait](https://www.catsflare.com/insights/performance-max-when-to-use): Why conversion data quality decides whether PMax works. Markdown: https://www.catsflare.com/insights/performance-max-when-to-use.md

## Pages

- [Home](https://www.catsflare.com)
- [Services](https://www.catsflare.com/services)
- [Approach](https://www.catsflare.com/approach)
- [Work](https://www.catsflare.com/work)
- [Industries](https://www.catsflare.com/industries)
- [Pricing](https://www.catsflare.com/pricing)
- [Free tools](https://www.catsflare.com/free-tools): AI Visibility Snapshot and Tracking Health Check (free, run manually, results within 2 business days)
- [Insights](https://www.catsflare.com/insights)
- [About](https://www.catsflare.com/about)
- [Contact](https://www.catsflare.com/contact)
- [Privacy](https://www.catsflare.com/privacy)
- [Terms](https://www.catsflare.com/terms)

## Contact

- Email: work@catsflare.com
- Phone / WhatsApp: +91 88476 21202 (https://wa.me/918847621202)
- Book a strategy call: https://calendly.com/himanshubnsal/strategy-call
- Office: Plot No. 191, Industrial Area Phase II, Chandigarh 160002, India
- LinkedIn: https://www.linkedin.com/company/catsflare
- Facebook: https://www.facebook.com/Catsflare
- Instagram: https://www.instagram.com/catsflare/